The Iconic Australia Review

Launched in 2011, The Iconic is one of Australia’s largest online fashion retailers selling quality clothing, shoes, accessories, beauty and sports products for both men and women. The store promises its customers an enjoyable and effortless shopping experience. As with many online fashion retailers, Iconic provides a well detailed size guide as well as illustrations on how to pair certain clothing items. To learn more about trending fashions, look up the editor’s pick of the day or download the iconic app for android and iPhone.

Quick Facts

8 Total Score
The Iconic Australia Review

Shopping at The Iconic ought to be easy and fun. The store sells a wide range of men and women's fashion. As with any online business, there is negative feedback. However, the positive feedback makes it a reliable online store.

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Price – 8/10

Prices are affordable and you get discounts on Iconic exclusive products. Take advantage of sales promotions and make a great saving. The store receives fairly good ratings from actual customers when it comes to pricing.

Delivery Policies – 8/10

Orders can be delivered to Sydney Metro and parcel point locations in the following ways:

  • Orders made before 5pm Monday – Friday can be delivered within 3 -4 hours at a cost of $12.95.
  • Orders made before 3 pm Monday – Friday can be delivered between 5:30 pm and 9:30pm same day at a cost of $7.95.
  • Orders under $50 made before 10pm Monday – Thursday can be delivered the following day between 9am – 5pm at a cost of $7.95. Orders over $50 are delivered free.
  • Orders made any time during the week until Saturday 10am can be delivered on Saturday between 1pm and 6 pm at a cost of $7.95.
  • Orders under $50 made anytime can be delivered to NSW County and parcel point locations within 4 business days at a cost of $7.95. Orders over $50 are delivered free.

The Iconic receives mixed reviews on delivery. Some customers commend the store for fast shipping, while others claim that the delivery process is slow. This is an issue common to any online store.

Payment Methods – 8/10

Iconic accepts Visa, Master Card, American Express, PayPal and Gift cards.

Reliability – 8/10

The store uses 128-bit SSL encryption to protect credit card information and provides a well detailed privacy policy. Iconic receives some negative feedback for delivery and customer service, but the positive feedback easily overshadows the negative. Majority of the online customers are satisfied with the services they receive. One actual customer claimed that her shopping experience at Iconic was the best she had ever encountered.

Returns – 8/10

Iconic offers free returns for 100 days from original purchase date as well as 110% store credit. You get store credit for the value of the returned item plus 10% extra. A voucher code is issued that you can use during your next purchase. If an item is a final sale and non-returnable you will be informed accordingly. It takes 2-5 business days for returns to reach Iconic. The store takes 1-3 business days to process the refund and also notes that some financial institutions take an extra 3-5 business days to credit the funds back into your account.

Customer Service – 8/10

On Iconic’s contact page is a list of frequently asked questions. If the answer you need is not on the list, you can contact a customer service representative by calling 1300 668 345 Monday – Friday 9am to 8pm AEDT or live chat 9am to 9:30pm and Saturday 9am to 6pm AEDT. You can also fill the form provided on the website and an email will be sent with your inquiry. In the online reviews, some customers claim to be disappointed with the customer service they receive, while others commend the store for exceptional service.


For the latest in men and women’s fashion, visit the Iconic. You will find a wide range of clothes, shoes and beauty products from leading brands. The website is easy to use and items are well displayed. The store promises that your online shopping experience will be enjoyable and effortless. Although Iconic receives some negative feedback for delivery and customer service, there is plenty of positive feedback.

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